In year two of my study I worked on The back in Amsterdam App. This was a group project with Jasmin van Emmerloot and Mirte Brouwer where I was responsible for the research. For this project we worked for the client Vrijheid Van Amsterdam. She approached us with the question to promote her philosophy guided walking tour through Amsterdam to get more clients.
We focused on highschool students as a targeted audience and our final product for them was an game to play for during the tour. With the game you could customize your own character. Gain or lose points and the team with the most points in the end won!
In the end we handed in an advise rapport to our client and some prototypes of the app.
For more information about my process click here